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Fotor

Fotor

AI retouching, background tools, and generation in one online editor

Creative Image DesignPhoto EditingAI Image GenerationBackground RemoverTrial

Fotor is an online photo editor and AI creative suite that combines retouching, background removal and replacement, object removal, text editing, and image generation in one web and desktop workspace. It also covers image to video and video enhancement, with mobile apps plus an API and SDK for teams.

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Updated

2026-10-22

Platforms

Web / iOS / Android / Windows / macOS

Freemium

Freemium: the editor and a set of AI tools can be tried for free, while higher-volume AI generation and premium features sit behind paid plans. Exact prices, credit allowances, and what each tier unlocks are not listed here, so confirm the current plans on the official pricing page.

* Pricing is for reference only; see the official site for current pricing.

Fotor
fotor.com

Fotor Key Features

  • AI Photo Editor

    Retouch portraits and correct color or exposure with guided AI tools, so a usable image does not need a layered editor.

  • Background Tools

    Cut the subject out, swap in a new background, or erase objects and text, which covers most listing and post cleanups.

  • Image Generator

    Generate visuals from text with several selectable models, so you can match the look a specific model handles best.

  • Image to Video

    Turn a finished still into a short clip and clean up video quality, which keeps social output inside one workspace.

Fotor Best For

E-commerce sellers

Clean up product shots, swap backgrounds, and remove clutter for listing images without a studio or Photoshop skills.

Social media managers

Produce post visuals and short clips from the same workspace, so a weekly content calendar does not need several tools.

Non-designer marketing staff

Do background, text, and portrait changes with preset AI tools instead of learning a layered editor before shipping assets.

Pros

  • Covers retouching, backgrounds, and generation in one place
  • Web, desktop, and mobile apps share the same tools
  • API and SDK available for integration
  • Single-purpose tools are easier to start with

Considerations

  • Advanced AI features need a paid plan
  • Results on complex images still need cleanup
  • The tool list is long, so choosing takes time

Fotor Quick Start and Practical Tips

Quick start

  1. 1

    Start with the tool for the job, such as Background Remover or Remove Object, instead of opening the general editor first.

  2. 2

    Compare the AI edit against the original at full size before downloading, and check edges, hands, and any text in the image.

  3. 3

    For short clips, prepare the still with the photo tools and convert it through Image to Video rather than generating from scratch.

Pro tip

Core tip: pick the model deliberately. The site exposes several image and video models, and each handles text rendering, faces, and realism differently. Finish your test renders before subscribing, because heavy AI use runs into plan allowances rather than per-image pricing.

Fotor Alternatives

If this tool is not the right fit, explore these alternatives